Useful social media resources

Ford’s Social Media Story

Managing your brand on Twitter

Forecast – Overseas Online Ad Spend – $25B

Companies Cope with Twitter Imposters

Murphy-Goode tackles social media marketing through a candidate search campaign with over 80k web visitors in a couple of weeks. How much vino will they sell in the process?

• Best Buy – The Future is Digital
• A Nielsen report on Social Networking’s New Global Footprint
• Kodak Develops as Modern Brand with Digital Shift
• Nielsen Social Networking
• Domino’s Pizza YouTube Fiasco
• Deloitte’s 2009 Ethics & Workplace Examines Social Networks
• Social Media & Brand Reputation in a down economy

Deloitte’s 2009 Ethics & Workplace Survey results

• Xerox use of blogging
• Social media uses from brand name companies
• QWEST Social Media Portal Review
• Online Reputation Control
• Competitive Intelligence – don’t play blind
• Social Networking up 83 % for the US